About
You know what you want, you just wish they did it in BLACK!
So did we.
That's how I WANT IT BLACK, the internet's largest, hand-picked collection of everything you've ever wanted in black, was born in 2015.
If you have a morbid mindset, if color makes you cringe, if you dream of living in a world of gloom - we have something for you. From dark, daily essentials like Black Shampoo and Black Spaghetti, to Black Wedding Dresses and Black Christmas Trees. We've got you blacked out all day, everyday! We also make sure all of our featured hair and beauty items are CRUELTY FREE, most of which are VEGAN FRIENDLY too, so you can live on the dark side guilt free! We're constantly sourcing the grimmest products the internet has to offer to bring them to you here, all in one aesthetically pleasing place (if we do say so ourselves), so you don't have to burn your eyes out searching for them.
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Have a product as black as the abyss you would like us to feature? Fill out our Contact form and you could see your creepy, colorless creation recommended to our customers!